BRUSSELS – As the EU summer tourist season is in full swing, Eurostat has certified tourism trends for 2024. Number of nights of short-term rental accommodation through online platforms such as Airbnb, Booking, Expedia Group and TripAdvisor There has been a significant increase not only compared with the same period in 2023, but also compared with each month this year.
I Data from Eurostat The report released today (July 29) shows that Online platform travel continues to set new monthly records in early 2024: There were 33.3 million nights booked through online platforms in January (+16.7% compared to January 2023), 41.2 million nights in February (+19% compared to February 2023) and 49.2 million nights in March (actually +48% compared to March 2023). Total overnight stays in the first three months of 2024 reached 123.7 million, an overall increase of 28.3% Compared with the same period last year.
While awaiting final data on such tourism in EU member states for 2024, Eurostat also published today Regional data 2023, highlighted Most popular destinations for short-term rental accommodation Booking through online platforms. Last year, the leading EU region wasAndalucia (Spain), with 35.6 million nights, followed by Adriatic Sea Croatia 32.6 million, with France falling further behind Provence-Alpes-Cote d’Azur 24.9 million. Among the top 20 most popular regions in Europe, there are also 5 Italian regions: Lazio (ranked first among Italians and ranked 12th with 14.4 million nights), followed by Lombardy (14.1 million), Tuscany (13,9), Sicily (10,1)e Veneto (9,6).